SEO (with tips for MediaWiki and WordPress)

SEO

SEO (with tips for MediaWiki and WordPress)

SiteMaps

Robots

Google Search Console (other search sites too): https://en.wikipedia.org/wiki/Google_Search_Console

Google Analytics

Google Insights merged into Google Trends

Bing Webmaster Tools

Basics

There are some basics that apply to every website and web page. First CONTENT!!! Notice the emphasis on that. If the purpose of your website is to garner traffic for the sake of traffic or selling advertising space, then fork you (Watch The Good Place on NBC and you'll understand that term if you don't already). For all the other people on the planet who are trying to create or write something useful or artistic, you're probably already doing the right thing and there doesn't need to be any further explanation. Although I would point out, spelling, grammar, etc. are important too.

Beyond that, why not start with the king of search, Google, and find out what they have to say on the subject. After all, they are the search engine. So for right now, forget about all of those books that have some interesting information on the last five percent of important things to do for SEO and focus on the first 95%.

• Content
• Title Tag for each page: Make it accurate and unique for each page, but not long winded.

MediaWiki

To change the <Title> Tag, add this extension:

Using the "Magic Word" PageName along with the $wgSiteName Variable (in LocalSettings.php), one can keep the automatically generated Title Name and add to it;

<seo title="{{PAGENAME}} - WhatEverAddtionalText" metakeywords="WhatEverKeyWords,AnotherKeyWord,Etc." metadescription="WhatEverDescription,AnotherDescription,Etc." />

Not so much for SEO, but nice as it is displayed on every page is the "Tag Line" (Example on the Wikipedia Site:From Wikipedia, the free encyclopedia) is the "Special Page", MediaWiki:Tagline (by default contains: "From {{SiteName}}"

MediaWiki

SiteMap Script and Cron or a System Timer

WordPress

WordPress

Yoast and others