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Difference between revisions of "SEO Basics"
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The Description Tag does NOT show up anywhere in a Page or Post, nor do they appear in raw HTML. | The Description Tag does NOT show up anywhere in a Page or Post, nor do they appear in raw HTML. | ||
Open Graph / OG, shows up in HTML as <meta property="og:image" content="https://NameOfFile&amp;amp;amp;amp;amp;amp;amp;amp;lt;nowiki/&amp;amp;amp;amp;amp;amp;amp;amp;gt;.jpg"/> According to current information, Facebook uses it. Google | Open Graph / OG, shows up in HTML as <meta property="og:image" content="https://NameOfFile&amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;nowiki/&amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;.jpg"/> According to current information, Facebook uses it. Google | ||
Default ALT Description to compensate for blank alt tags | Default ALT Description to compensate for blank alt tags | ||
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from https://www.wpbeginner.com/wp-tutorials/how-to-install-and-setup-wordpress-multisite-network/ | from https://www.wpbeginner.com/wp-tutorials/how-to-install-and-setup-wordpress-multisite-network/ | ||
== Search Engine Perspective == | |||
Keywords: What people search for. How are they focused on? Well, Yoast has a plethora of opinions on that one. | |||
Title | |||
Headings | |||
Itallic | |||
Bold | |||
== Simple Tweaks == | |||
=== HTML Elements / Tags === | |||
There are HTML Elements / Tags that Search Engines take note of | |||
==== Heading (hn) Element / Tag ==== | |||
As noted in the Wikipedia article (https://en.wikipedia.org/wiki/HTML_element#Basic_text), the Heading Element is not just useful for styling text. And it actually shouldn't be used for that. The hn (h1, h2, h3, etc.) should be used to indicate important text (IE Keywords). A great example of this is Wikipedia (and this page too). Notice how Wikipedia (actually Mediawiki) has Heading, Sub-Heading 1, Sub-Heading 2, etc. It isn't just for styling, but also organization. | |||
==== Bold ( <nowiki><b></b></nowiki>) and Emphasis ( <nowiki><em></em></nowiki> ) Elements / Tags ==== | |||
According to this page (https://www.oncrawl.com/oncrawl-seo-thoughts/5-basic-ways-use-css-seo/) and others, this is another item Search Engines make note of when looking for Keywords. | |||
Here's a cool trick... If one wants to utilize the Bold and Emphasis features of HTML to garner the attention of Search Engines, but doesn't want to affect the look of text, try the simple example below. It essentially strips away the stylizing of the Bold and Emphasis Elements, but allows them to remain in the HTML code.<syntaxhighlight lang="text"> | |||
<html> | |||
<body> | |||
<em>Italic</em> | |||
<br /><br /> | |||
<b>Bold</b> | |||
<style> | |||
em { | |||
font-style:normal; | |||
} | |||
b { | |||
font-weight:normal; | |||
} | |||
</style> | |||
</body> | |||
</html> | |||
</syntaxhighlight>The result of the above HTML code in a browser is;<syntaxhighlight lang="text"> | |||
Italic | |||
Bold | |||
</syntaxhighlight> | |||
==Terms== | ==Terms== | ||